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Resourses: |
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| Product: |
CIM Professional Diploma in Marketing |
| Summary: |
Once you have successfully completed the CIM Professional Certificate in Marketing or if you have previous knowledge or experience you may choose to learn more with our Professional Diploma. This will ensure that you have the theoretical knowledge and practical skills needed to harness your full potential and forge a successful career. |
| Description: |
Once you have successfully completed the CIM Certificate in Marketing, you could choose to stop here and simply enjoy the added competencies this knowledge will bring to your day-to-day job. But we suspect that, like the majority of ICS students, you will find this course motivates you to continue to work towards the even greater rewards that await graduates of the CIM Advanced Certificate in Marketing. At ICS we know that successful careers are built by marrying new skills and knowledge to concrete experience. All of our courses are designed to enhance your career, not put it on hold. So we won’t restrict you to rigid term times and keep you locked in a classroom, when you’d rather be in the boardroom.
Another important advantage is that our courses follow a modular structure specifically designed to dovetail with your own career development. By breaking the material down into logical sections, the tutors have ensured that you will be in a position to apply your new skills as you learn, so that you – and your employer - can start feeling a positive impact on your career from the outset of the course. |
| Key Benefits: |
Some key advantages of the ICS-CIM Programme include:
· Complete flexibility when you do the course – we don’t lock you into inflexible term times
· Work at a pace that suits you best
· Modular approach designed to help you implement skills as you acquire them
· All materials prepared by experts in the field and fully approved by CIM
· Flexible access to your tutors who support you every step of the way |
| Topics: |
· Marketing Operations· The Marketing Customer Interface· Management Information for Marketing Decisions· Effective Management for Marketing |
| Requirements: |
In order to qualify for the CIM Professional Diploma in Marketing, you must first successfully complete one of the following:
- CIM Professional Certificate in Marketing
- Any degree OR
- (BTEC) Higher National Certificate/ diploma (UK only)
- S/NVQ Level 3 in Marketing (UK only)
- S/NVQ Level 4 in any other subject (UK only)
- At least 3 years' experience jn a marketing practitioner role |
| Careers in the Field: |
Opportunities for qualified Marketing professionals exist in most sectors of the economy. The work centres on carving out and/or reinforcing a healthy market share for all manner of consumer goods, from household names to newly launched products. This is a career path which offers considerable challenges, but with the rewards to match. Newly qualified CIM graduates frequently start out as Trainee Brand Managers or Marketing Assistants.
Starting salaries outside the London area range from £15,000 - £25,000 and can rise quickly with experience. After three years they average at £30,000, often with attractive benefits packages.
The ICS-CIM Programme is the ideal way to gain the theoretical knowledge you need to underpin and further a successful career in marketing. |
| Qualification: |
CIM Advanced Cert in Marketing |
| Hours of Study: |
360 |
| External Exam Information: |
Examinations are held at numerous centres in the UK and Overseas - starting on the first Monday in December and the second Monday in June. The respective deadline dates are the first Friday in October for December exams and the last Friday in March for June exams . The CIM aim to find a centre as close to the student as possible. Each exam lasts 3 hours. |
| Additional Exam Fees: |
£155 Affiliate Member (less for international students) - annual renewal subscription also payable. £42 per exam NB from 1/7/06 membership will be £160 |
| Recommended Reading: |
Students are encouraged to read widely on marketing issues |
